Our Three Step Process
Our Three Step Process
Creating an Identity for a Corporate Catering Kitchen Chain!
Our Three Step Process
Creating an Identity for a Corporate Catering Kitchen Chain!
We partnered with Supreme Kitchens, a corporate catering kitchen chain, to craft a logo that reflects their core values: reliability, scale, and nourishment. The design combines clean typography with a minimal, food-inspired emblem to convey trust, efficiency, and freshness, perfectly aligning with their mission to serve quality meals at scale. This logo became the foundation of a cohesive visual identity across packaging, uniforms, and digital assets, elevating the brand’s professional appeal.
Challenge:
Despite having a robust infrastructure and a growing clientele in the corporate catering space, Supreme Kitchens lacked a cohesive brand identity that could represent their scale, quality, and professionalism. With the emergence of modern food service startups and cloud kitchens entering the B2B segment, there was a pressing need to develop a recognizable visual identity that would help Supreme Kitchens stand out, communicate trust, and support future expansion.
Solution:
The creative team at Rawdify Digitals developed a focused brand identity strategy that started with designing a powerful, clean, and versatile logo, setting the tone for Supreme Kitchens’ visual language and brand perception.
1. Logo Concept & Design:
Crafted a logo that blends simplicity with meaning featuring a stylized emblem inspired by food service, order, and precision, combined with bold yet approachable typography.
Chose a minimal color palette that reflects hygiene, freshness, and trust, key attributes in the catering and kitchen services industry.
Designed multiple logo lockups for flexible use across uniforms, delivery vehicles, packaging, kitchen signage, and digital media.
2. Brand Alignment:
Developed a visual style guide ensuring consistency across all future branding materials.
Designed supporting brand elements including iconography and typography to maintain visual coherence.
Provided scalable branding assets ready for marketing, packaging, and pitch decks.
Results:
Supreme Kitchens launched its rebranded identity across five city locations, strengthening recognition and recall among its B2B clients.
The new visual identity played a crucial role in onboarding two major corporate meal contracts, thanks to improved brand presentation.
Internal and external stakeholders reported improved perception of professionalism and brand clarity.
Set the foundation for future marketing assets, from packaging to website design, making the brand market-ready and expansion-friendly.
Testimonial:
"Rawdify Digitals brought our vision to life with a logo and identity that feels just right for our business. It’s clean, modern, and scalable everything we needed to present ourselves confidently to corporate clients. They understood the catering industry and gave us a brand we’re proud to wear on our aprons and trucks."
— Ashutosh, Founder, Supreme Kitchens
Challenge:
Despite having a robust infrastructure and a growing clientele in the corporate catering space, Supreme Kitchens lacked a cohesive brand identity that could represent their scale, quality, and professionalism. With the emergence of modern food service startups and cloud kitchens entering the B2B segment, there was a pressing need to develop a recognizable visual identity that would help Supreme Kitchens stand out, communicate trust, and support future expansion.
Solution:
The creative team at Rawdify Digitals developed a focused brand identity strategy that started with designing a powerful, clean, and versatile logo, setting the tone for Supreme Kitchens’ visual language and brand perception.
1. Logo Concept & Design:
Crafted a logo that blends simplicity with meaning featuring a stylized emblem inspired by food service, order, and precision, combined with bold yet approachable typography.
Chose a minimal color palette that reflects hygiene, freshness, and trust, key attributes in the catering and kitchen services industry.
Designed multiple logo lockups for flexible use across uniforms, delivery vehicles, packaging, kitchen signage, and digital media.
2. Brand Alignment:
Developed a visual style guide ensuring consistency across all future branding materials.
Designed supporting brand elements including iconography and typography to maintain visual coherence.
Provided scalable branding assets ready for marketing, packaging, and pitch decks.
Results:
Supreme Kitchens launched its rebranded identity across five city locations, strengthening recognition and recall among its B2B clients.
The new visual identity played a crucial role in onboarding two major corporate meal contracts, thanks to improved brand presentation.
Internal and external stakeholders reported improved perception of professionalism and brand clarity.
Set the foundation for future marketing assets, from packaging to website design, making the brand market-ready and expansion-friendly.
Testimonial:
"Rawdify Digitals brought our vision to life with a logo and identity that feels just right for our business. It’s clean, modern, and scalable everything we needed to present ourselves confidently to corporate clients. They understood the catering industry and gave us a brand we’re proud to wear on our aprons and trucks."
— Ashutosh, Founder, Supreme Kitchens
We partnered with Supreme Kitchens, a corporate catering kitchen chain, to craft a logo that reflects their core values: reliability, scale, and nourishment. The design combines clean typography with a minimal, food-inspired emblem to convey trust, efficiency, and freshness, perfectly aligning with their mission to serve quality meals at scale. This logo became the foundation of a cohesive visual identity across packaging, uniforms, and digital assets, elevating the brand’s professional appeal.
Challenge:
Despite having a robust infrastructure and a growing clientele in the corporate catering space, Supreme Kitchens lacked a cohesive brand identity that could represent their scale, quality, and professionalism. With the emergence of modern food service startups and cloud kitchens entering the B2B segment, there was a pressing need to develop a recognizable visual identity that would help Supreme Kitchens stand out, communicate trust, and support future expansion.
Solution:
The creative team at Rawdify Digitals developed a focused brand identity strategy that started with designing a powerful, clean, and versatile logo, setting the tone for Supreme Kitchens’ visual language and brand perception.
1. Logo Concept & Design:
Crafted a logo that blends simplicity with meaning featuring a stylized emblem inspired by food service, order, and precision, combined with bold yet approachable typography.
Chose a minimal color palette that reflects hygiene, freshness, and trust, key attributes in the catering and kitchen services industry.
Designed multiple logo lockups for flexible use across uniforms, delivery vehicles, packaging, kitchen signage, and digital media.
2. Brand Alignment:
Developed a visual style guide ensuring consistency across all future branding materials.
Designed supporting brand elements including iconography and typography to maintain visual coherence.
Provided scalable branding assets ready for marketing, packaging, and pitch decks.
Results:
Supreme Kitchens launched its rebranded identity across five city locations, strengthening recognition and recall among its B2B clients.
The new visual identity played a crucial role in onboarding two major corporate meal contracts, thanks to improved brand presentation.
Internal and external stakeholders reported improved perception of professionalism and brand clarity.
Set the foundation for future marketing assets, from packaging to website design, making the brand market-ready and expansion-friendly.
Testimonial:
"Rawdify Digitals brought our vision to life with a logo and identity that feels just right for our business. It’s clean, modern, and scalable everything we needed to present ourselves confidently to corporate clients. They understood the catering industry and gave us a brand we’re proud to wear on our aprons and trucks."
— Ashutosh, Founder, Supreme Kitchens
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations
Other Projects
Other Case Studies
Check our other project case studies with detailed explanations